Store design
A well-designed product range, high levels of customer satisfaction and a balanced pricing strategy all require an attractive framework. Our “Nah&Frisch” and “Ihr Kaufmann” store designs promote high levels of satisfaction and recognition among consumers through their appearances, meaning that they offer such a competitive environment.
The “Nah&Frisch” design focuses on shop areas starting from 300 sq m, whereas “Ihr Kaufmann” is aimed at smaller shops.
Nah & Frisch
The “Nah&Frisch” concept has recently been redesigned. It consists of a wealth of individual components:
• clear and attractive shop layout
• top-selling product ranges
• outstanding fresh food departments
• contemporary advertising methods
• promotional advertising labels and signs
• modern outdoor advertising
• ERP system with integrated cash register solution
• friendly and practical uniform
• Regular support by the Bartels-Langness field service team
The positive response from clients and most of all the resulting economic success show the “Nah&Frisch” approach is right and that you can rely on our experience. Bartels-Langness is not only engaged in implementing the new “Nah&Frisch” concept at existing locations. Instead, we also want to support committed traders on their way to self-employment.
www.nahundfrisch.de
Ihr Kaufmann
Our longstanding “Ihr Kaufmann” concept is available for smaller shops (under 300 sq m) which have dedicated themselves to local supply. Traders in rural areas, often long-established, provide a particularly personal service and an attractive selection of products, especially in the field of convenience items, under the friendly blue-red logo. Moreover, Bartels-Langness also supports motivated traders on their way to self-employment here, with “Ihr Kaufmann” taking advantage of changing age structures and the development towards one and two-person households.
The “Nah&Frisch” design focuses on shop areas starting from 300 sq m, whereas “Ihr Kaufmann” is aimed at smaller shops.
Nah & Frisch
The “Nah&Frisch” concept has recently been redesigned. It consists of a wealth of individual components:
• clear and attractive shop layout
• top-selling product ranges
• outstanding fresh food departments
• contemporary advertising methods
• promotional advertising labels and signs
• modern outdoor advertising
• ERP system with integrated cash register solution
• friendly and practical uniform
• Regular support by the Bartels-Langness field service team
The positive response from clients and most of all the resulting economic success show the “Nah&Frisch” approach is right and that you can rely on our experience. Bartels-Langness is not only engaged in implementing the new “Nah&Frisch” concept at existing locations. Instead, we also want to support committed traders on their way to self-employment.
www.nahundfrisch.de
Ihr Kaufmann
Our longstanding “Ihr Kaufmann” concept is available for smaller shops (under 300 sq m) which have dedicated themselves to local supply. Traders in rural areas, often long-established, provide a particularly personal service and an attractive selection of products, especially in the field of convenience items, under the friendly blue-red logo. Moreover, Bartels-Langness also supports motivated traders on their way to self-employment here, with “Ihr Kaufmann” taking advantage of changing age structures and the development towards one and two-person households.
Reference customers
- Kati and Ralf Blank, Lahmstedt
In the spring of 2010 we completely renovated our store, converting it to the “Nah&Frisch” (close & fresh) concept. Since then, our customers have showered us with praise. They feel confident and once again really enjoy doing their shopping with us. We have also gained a large number of new customers. Our employees are happy to work in such a nice shop. And we are happy that the tills are full at the end of each day – for us, the renovation has paid off in every respect.